Simple is Good
Products
Simple is Good
Products
Tomatoes
Pure Flavor® greenhouse-grown tomatoes are carefully nurtured and picked at their peak to deliver consistent freshness, rich flavor, and a perfect balance of sweetness and juiciness. Perfect for snacking, salads, or family meals, they bring vibrant color and simply good taste to every bite, all year round.
Peppers
Carefully grown and harvested for peak flavor, Pure Flavor® greenhouse-grown peppers offer crisp texture and natural sweetness in every bite. Great for quick snacks, colorful meals, or adding a fresh touch to your favorite recipes, they bring simple, satisfying taste to the table.
Cucumbers
Picked at their peak for crispness and refreshing flavor, Pure Flavor® greenhouse-grown cucumbers deliver a simple, satisfying crunch in every bite. Perfect for snacking, salads, or adding a fresh touch to meals, they make it easy to enjoy flavor and freshness together.
Organics
Pure Flavor® Certified Organic greenhouse-grown vegetables meet the strict USDA guidelines, ensuring what you buy is truly organic. From seed to harvest, we control everything from temperature and humidity to the nutritional profile of our plants, providing safe, healthy, and virtually organic products you can trust.
Berries
Picked at peak ripeness, our greenhouse-grown berries deliver naturally sweet, juicy flavor and satisfying texture. Perfect for snacking, topping breakfast, or adding a fresh touch to any dish, they bring simple, delicious taste in every bite.
Grab & Go
Designed for busy lives and everyday moments, our Grab & Go snacks make it easy to enjoy fresh, flavorful produce anywhere, anytime. Each pack offers vibrant flavor, crisp texture, and premium quality snack-size veggies in a convenient, ready-to-enjoy format. Perfect for lunchboxes, post-workout fuel, or a quick bite between meals, these snacks bring together taste, freshness, and simplicity—so you can grab, go, and feel good about what you eat.