Growing Your Business Is Our Priority.
Pure Flavor® is a family of greenhouse vegetable growers who share a commitment to bringing A Life of Pure Flavor® to communities everywhere. Our passion for sustainable greenhouse growing, strong support for our retail & foodservice customers, and focus on engaging consumers is built on a foundation drawn from generations of growing expertise. We are the next generation of vegetable growers, inspired to put quality, flavor, and customers first by providing greenhouse-grown vegetables from our farms that are strategically located throughout North America.
Our Storybook
Take a flip through our storybook to learn more about our company and how our greenhouse grown veggies come to life. Like the colors of a rainbow, the flavors are endless and so are the opportunities to increase fresh consumption across North America.
Learn More about our companyOUR PRODUCTS
As a vertically integrated grower with a family of growers throughout North America, we have the ability to ship our greenhouse grown vegetables year-round to both retailers & foodservice partners. Available in a wide variety of pack styles, we can customize an order to meet your needs, regardless of the season. Learn more about all of our products below including sell sheets and high resolution photography for your ads and promotional displays.
Tomatoes
The tomato lineup is a superhero team of epic and tasty proportions. Grab your brightest cape, its time to #flavorUP.
We grow an extensive line of tomato types including Tomatoes On-the-Vine, Beefsteak, Cocktail, Heirloom, Roma, and a complete line of Snacking Series Tomatoes.
Peppers
So many colors. Endless options. Tastes. Choose your own adventure.
Our peppers include variations like Sweet Bell, Aurora Bites Mini Sweet Peppers, Shishito, and Aurora Long Sweet Peppers.
Cucumbers
The human body is 60% water. Cucumbers are 96% water. A match made in hydration.
Our cucumbers include variations like Long English (seedless), Mini, Poco Bites Cocktail Cucumbers, and Uno Bites™ Nano Cucumbers.
Organics
Produce from a simpler time. Enjoy.
Our organics include variations like: Long English Cucumbers, Mini Cucumbers, Sweet Bell Peppers, Heirloom Tomatoes, Tomatoes On-The-Vine, Juno® Bites Tomatoes, Sangria® Medley Tomatoes, Luna® Sweets Cocktail Tomatoes, Roma Tomatoes, and Beefsteak Tomatoes.
Craft House Collection®
It started with passion. Dedicated to the craft of finding the perfect premium ingredients to make family gatherings more memorable. Introducing the Craft House Collection® by Pure Flavor®; a distinct selection of hand-picked, greenhouse grown vegetables, crafted by generations of skill and flavor to unlock the chef in you.
Specialty
At Pure Flavor® we are taking veggies to the next level. From super snack packs to dynamic DIY dishes, we are fixin’ to flavorUP your fresh vegetable options.
STRAWBERRIES
Flavory sweet no matter the season, Sweet Blooms® are sustainably grown in glass greenhouses year-round to ensure consistency in berry quality & flavor. Bite-sized, juicy, and hand-picked in small batches, they are berriously delicious®.
MELONS
Mildly cool, sweet, and juicy, Solara™’s are the first personal-sized, sustainably grown melons from greenhouses that use just the right amount of light, nutrition, and water to deliver the same sweet tastefully tropical™ flavor, regardless of the season.
Finest Flavors™
From super sweet snacking peppers to flavorful tomatoes and crisp, crunchy cucumbers, we grow the Finest Flavors™ for your family to suit every taste in your household.
MightyVine®
We produce the most delicious, sustainable tomatoes year-round.