Greenhouse Grown

Craft House Collection®. Grill, bake, stuff, sautée, your creations

Discover our chef’s series

For the Chef in you.

Crafted By Generations. Grown for the Chef in You.
It starts with passion and dedication to the craft of making each meal a memorable occasion. Hand-picked and greenhouse grown, these premium ingredients are crafted by generations for the Chef in You.

Mini San Marzano Tomatoes

Crafted by a family with generations of growing know-how, the Pure Flavor® Mini San Marzano is a premium cooking tomato that awakens the senses.

“The very first time I tried one of these Mini San Marzano Tomatoes, it brought me immediately back to my childhood.”

Trish Gill, Chef Next Door
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Aurora Long Sweet Peppers

Discover the refined flavor and rustic heritage infused in each individually crafted Aurora Long Sweet Pepper.

“Aurora Long Sweet Peppers have a homegrown, rustic look about them that’s appealing.”

D’arcy Phillips, Higher Culture Café
Discover Them

Baby Eggplants

Rich and flavorful, Baby Eggplants are a versatile ingredient for your latest culinary creation.

“These tender Baby Eggplants are favored for their rich, smooth flavor that make them incredibly versatile in the kitchen.”

Natalie Crowe, Chef
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Shishito Peppers

Explore endless culinary possibilities with Craft House Collection® Shishito Peppers, a savory new pepper with an occasional spicy flair.

“I love Shishito Peppers. There’s nothing out there similar to them.”

Rosemary Woods, Grand Cantina
Explore Shishito

Grilling Season Is Here!

Grilling preparation, tips and tricks for the chef in you!

Mini San




Inspired By Real Chefs

The Craft House Collection® grew out of the idea of giving at-home chefs like you the perfect, premium ingredients they need to craft new delicious recipes for their family. Pure Flavor® asked professional chefs to help get you started with a few simple, gourmet recipes.

Premium Ingredients,
Fresh Flavor

When you’re looking for that special something in the produce aisle that will make tonight’s dinner into an unforgettable experience, the Craft house Collection® is there to inspire. This exceptional selection of fresh, greenhouse grown veggies allows the flavors to shine in simple yet memorable recipes your family will love.