Snack like you mean it

Pure Flavor® has a complete line of snack sized veggies that are available year-round with tastes to suit every lifestyle & smile!

Packed with Energizing Vitamins and Minerals

All Our Snacks are Non-GMO Project Verified

Sustainably Grown in a Controlled Greenhouse Environment

Eat the rainbow

Eating a rainbow of colors can make you feel vibrant and full of life! Each has a unique set of vitamins and minerals kids need to stay healthy and active.

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Snacking Tomatoes. Find your flavor

Fresh Veggies Grow Healthy Minds!

Take snacking to the next level with our collection of sweet and tangy Snacking Tomatoes. Juicy Juno® Bites Red Grapes Tomatoes are a fan favorite in everyone’s lunch box, and kids of all ages enjoy the bright and vibrant flavors of Sangria Medley Tomatoes that come in every color of the rainbow. Parents love how convenient they are to pack for car rides and lunches.

Tomatoes are packed with vitamins, minerals and antioxidants. For athletes young and old, eating tomatoes before physical activity may reduce fatigue, allowing you to keep going and going!

Snack with us

Mini Cucumbers. Crunch into freshness

A Burst of Energy!

These crisp and crunchy snacks will keep you cool as a Cucumber all day, allowing you to keep the fun going and going and going! Mini Cucumbers are an extra energizing snack that taste great on their own or with your favorite dip. Poco Bites® Cocktail Cucumbers are bite-sized and delicious so your family can snack on-the-go anywhere, anytime.

These cukes contain more than 95% water and are perfect for staying hydrated for maximum athletic (and academic) performance.

Get energized

Mini Sweet Peppers. Fuel up for Fun

More Vitamin C than an Orange

Fill your lunch box with these vibrant and flavorful peppers, made for snacking at recess, during lunch breaks, or whenever you’re on the go. Grown from the amazing Tribelli seed, 2019 Winner of the International Taste Institute’s Superior Taste Award, Aurora Bites Mini Sweet Peppers, are, simply, perfect popping peppers

For a mind that’s quick as a whip, fill your lunchbox with foods rich in Vitamin C, A and E, and other powerful antioxidants, which may help prevent cognitive decline and slow the brain’s aging.

Take a bite

Snack packs. Choose your own adventure

Eat Smart, Play Hard!

Your family’s favorite sweet and crunchy treats, all in an easy and convenient travel packs. On a lunch break or road trip, Mini Munchies Snack Packs are a tasty companion. With the 3 Sweet Snacking Tomatoes Pack, you can share with friends and family some of our sweetest snacking tomatoes! And for the most epic adventures, you’ll need to refuel with Snack+, the ultimate snack for active lifestyles.

Mixed snacking veggies are packed with Vitamin C, potassium and iron that will replenish your electrolytes and get all the essential nutrients you need after a power workout!

Snack Away

Inspiring Healthy Lifestyles

Fueling Healthy Kids

Fast, easy and fun! Snacking Tomatoes, Mini Cucumbers and Mini Sweet Peppers will keep your family energized throughout the day. As a lunchtime pick-me-up or after school refuel, change the way you snack, one crisp, crunchy, sweet bite at a time.