Pure Flavor® Snacking

Tastier, Bolder, Fresher, Better Than Ever!

Savor the vibrant flavors of Pure Flavor®‘s snack-sized veggies, perfect for every season and lifestyle. Get ready to smile with each delicious bite!

Houston Here We Come!

Join us Thursday, April 11-13th for the 2024 Viva Fresh Expo at the Marriott Marquis!

Our team will be on site throughout the event promoting our greenhouse grown fruit & vegetable programs that will help grow the fresh produce industry. Visit us at Booth 502!




TAKE SNACKING TO NEW HEIGHTS!

Pure Flavor® has a complete line of snack sized veggies that are available year-round with tastes to suit every lifestyle & smile! Your family’s favorite sweet & crunchy treats, all in an easy and convenient travel packs! On a lunch break or road trip, fresh vegetables are a tasty companion. From flavorful snacking tomatoes to crunchy mini sweet peppers and hydrating cucumbers, enjoy healthy snack options that will help power you through your day!

Mixed snacking veggies are packed with Vitamin C, potassium and iron that will replenish your electrolytes and get all the essential nutrients you need after a power workout!

Snack Away

Pure Flavor®️ is a family of greenhouse vegetable growers who share a commitment to bringing A Life of Pure Flavor™️ to communities everywhere. Our passion for sustainable greenhouse growing, strong support for our retail & foodservice customers, and focus on engaging consumers is built on a foundation drawn from generations of growing expertise.

Growing Fresh Flavors

We search the world testing hundreds of vegetable varieties to bring you the perfect flavors for every taste, preference and recipe.

Integrated Pest Management (IPM)

We use good bugs like Ladybugs to take care of the bad bugs in our greenhouses. This method eliminates spraying so you can enjoy produce the way it should be, all natural!

Sustainable Growing Practices

High-tech greenhouse climate control systems carefully regulate energy consumption to ensure plants are thriving in an optimal environment without energy waste.

Closed Loop Irrigation System

This system avoids waste by capturing any water the plant does not consume and reusing it to replace what is lost from evaporation.

Recycled Growing Medium

Our plants are grown in coconut fibre and other recycled mediums. Selecting the right growing medium is critical to overall plant health and strength but also to sustainability.

Packing Automation

Our investment in packing automation allows us to efficiently supply millions of Tomatoes and Cucumbers to the southeast year-round!

Supplemental Lighting

With the use of supplemental lighting we can grow year-round by providing the plants with the optimal amount of light.

Misting System

We maintain favorable and consistent growing conditions through misting systems that keep humidity levels above 30% to encourage continuous plant growth.

Energy Screens

Regulating sunlight entering the greenhouse and insulating with energy screens allows us to maintain a stable climate in the greenhouse.

International taste institute, Brussels 2023 superior taste award.

AWARD WINNING
& WORLD RENOWNED

As a 2023 Winner of the International Taste Institute’s Superior Taste Award, Tiki Tomatoes have been recognized by the world’s most professional jury of taste experts. This prestigious award was the result of 200 jury members comprised of head-Sommeliers and Chefs from Michelin starred restaurants blind sensory testing for a total score of 85.7%.

88.8%

First Impression

Jury Comments: ”This is a very good product with a crisp, crunchy skin that contrasts well with the soft flesh.”

86.6%

Vision


Jury Comments: “This tomato has an impressive visual appearance, with an original color that stands out from the crowd.”

85.2%

Taste


Jury Comments: “The taste is sweet and fruity, with some acidity that helps to balance out the sugars.”

85.9%

Texture


Jury Comments: “The product has a good balance between crunchy and soft textures.”

Fresh Flavor That’s Always In Season

From the tried-and-true to latest trendsetters, our product lineup has everything you need to deliver incredible flavor consistently for your clients. Over 35 different tomatoes, peppers, and cucumbers are available in every color, shape and size you can imagine – in a variety of convenient formats to suit your needs.

Meet  Our Team


Stop by Booth 502 to meet our team! Mike, Paul and Alaina will be on site throughout the show to talk about our hot new items and how we can work with you to grow your business. Feel free to call or email in advance to set up a meeting time.

MATT MASTRONARDI

Executive Vice-President

matt@pure-flavor.com
519.326.8444 Ext. 102

MIKE GLASS

Director of Sales

mglass@pure-flavor.com
519.326.8444 Ext. 218

PAUL MURRACAS

Senior Account Manager

paul@pure-flavor.com
519.326.8444 Ext. 105

ALAINA WILKINS

Key Account Manager

awilkins@pure-flavor.com
519.326.8444 Ext. 115
The Pure Flavor® Brand StoryBook.

Our Storybook

Take a flip through our storybook to learn more about our company and how our greenhouse grown veggies come to life. Like the colors of a rainbow, the flavors are endless and so are the opportunities to increase fresh consumption across North America.

Learn Moreabout our company.