Join the Family Meals Movement™. FMI Foundation

Magic happens during family mealtime when people gather around the table and engage each other in conversation! September is National Family Meals Month and Pure Flavor® is joining the movement to make family meals at home easier with fresh greenhouse grown fruit and vegetables.

Enter to Win

Share what is important to you when it comes to meal planning and grocery shopping and be entered to WIN weekly prizes in September! It’s super easy – just fill in our quick survey each week and be entered to WIN 1 of 4 weekly $25 eGift Card to a grocery store near you! All completed surveys will be entered to WIN our GRAND PRIZE valued at $250 so check back each week for new entries!

Sources: 1. FMI NFMM Toolkit 2. – Journal of Nutrition Education and Behavior 3. FMI Foundation, Power of family meals 2017: Desires, barriers and directions for shared meals at home (2017)

Cook Together!

Family meals are a building block and we are here to help fuel healthy lives. Be inspired to try something new for your next family meal with these easy and nutritious recipes!


Keep up with the

Latest Trends

Looking for even more inspiration on how to feed your family with the hottest & trendiest recipes this year? Check out all of our pins on Pinterest profile!

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Health Facts

Keep your family entertained with interesting product & health facts about our greenhouse grown vegetables, new content every week!

Greenhouse Grown For a Sustainable Future!

Precise climate, irrigation, plant nutrition, and lighting controls all make it possible to grow the fresh vegetables families love year-round in a sustainable, eco-friendly environment.

Growing Fresh Flavors

We search the world testing hundreds of vegetable varieties to bring you the perfect flavors for every taste, preference and recipe.

Integrated Pest Management (IPM)

We use good bugs like Ladybugs to take care of the bad bugs in our greenhouses. This method eliminates spraying so you can enjoy produce the way it should be, all natural!

Sustainable Growing Practices

High-tech greenhouse climate control systems carefully regulate energy consumption to ensure plants are thriving in an optimal environment without energy waste.

Closed Loop Irrigation System

This system avoids waste by capturing any water the plant does not consume and reusing it to replace what is lost from evaporation.

Recycled Growing Medium

Our plants are grown in coconut fibre and other recycled mediums. Selecting the right growing medium is critical to overall plant health and strength but also to sustainability.

Packing Automation

Our investment in packing automation allows us to efficiently supply millions of Tomatoes and Cucumbers to the southeast year-round!

Supplemental Lighting

With the use of supplemental lighting we can grow year-round by providing the plants with the optimal amount of light.

Misting System

We maintain favorable and consistent growing conditions through misting systems that keep humidity levels above 30% to encourage continuous plant growth.

Energy Screens

Regulating sunlight entering the greenhouse and insulating with energy screens allows us to maintain a stable climate in the greenhouse.